There is no "one size fits all" answer to this question, as the best Shopify subscription for your business will depend on a number of factors, including your budget, business size, and specific needs. However, in general, we recommend starting with the Basic Shopify plan if you're just getting started with Shopify, and then upgrading to one of the other plans (either Shopify or Advanced Shopify) as your business grows.
Here's a more detailed breakdown of the different Shopify subscription plans, to help you decide which one is right for your business:
The Basic Shopify plan is our entry-level subscription, and is ideal for small businesses just getting started with Shopify. It includes all the essential features you need to start selling online, including unlimited products, secure hosting, a customizable theme, and 24/7 support.
The Shopify subscription is our mid-level plan, and is a great option for businesses that are starting to grow. It includes everything in the Basic plan, plus additional features like gift cards, professional reports, and Abandoned Cart Recovery.
Our Advanced Shopify subscription is our top-tier plan, and is perfect for businesses that are ready to scale. It includes everything in the Shopify plan, plus additional features like advanced report building, third-party calculated shipping rates, and access to Shopify's advanced API.