Product information management (PIM) is a strategy for organizing and managing product data in a way that supports your business goals.
PIM software gives you a single place to manage all your product information, making it easier to keep your data accurate, consistent, and complete. This can help you improve your product quality, better meet customer needs, and increase sales.
PIM can also help you save time and money by reducing the need for manual data entry and ensuring that your product information is always up-to-date.