I'm curious as to what ecommerce platform Zara uses. I'm looking for a platform that is user-friendly, has a good design, and is affordable. I've heard good things about Shopify, but I'm not sure if it's the right fit for Zara. Any thoughts?
Zara does not currently have an ecommerce platform.
Zara does not use a specific ecommerce platform, but rather a custom-built solution that is designed to meet their specific needs. While this means that it can be more difficult to find information about their technical setup, it also means that they have more control over their store and can tailor the shopping experience to their customers more easily.