There really is no one-size-fits-all answer to this question, as the best e-mail marketing tips to increase shopify sales will vary depending on the products or services you sell, your target market, and a number of other factors. However, there are some general tips that can help you get started:
Make sure your e-mail list is up to date and accurate. This may seem like a no-brainer, but it's important to make sure that the people on your e-mail list actually want to receive e-mails from you. If you're not sure, you can always send out a test e-mail to a small group of people to see if they engage with it.
Personalize your e-mails as much as possible. Again, this will vary depending on your products or services, but in general, people are more likely to engage with an e-mail if it feels like it's been written specifically for them. This could mean including their name in the subject line or body of the e-mail, or tailoring the content to their specific interests or needs.
Keep your e-mails short and to the point. No one wants to read a long,