There are four types of marketing management: product, price, place, and promotion. Each type of marketing management has its own set of strategies and tactics that can be used to achieve marketing objectives.
Here are the 4 types of marketing management:
The 4 types of marketing management are product, price, promotion, and place.
Product: This type of marketing management involves decisions about what products or services to offer, how to produce and package them, and how to brand them.
Price: This type of marketing management focuses on pricing strategies, including setting prices, discounts, and financing options.
Promotion: This type of marketing management encompasses all the activities involved in getting customers to notice and purchase products or services, including advertising, public relations, and sales.
Place: This type of marketing management includes decisions about where to sell products or services and how to distribute them. It involves logistics such as transportation and warehousing, as well as channel management such as choosing retailers or distributors.